In this brief video, we explain, together with EUIPO, that sustainability reports are key for businesses that seek to showcase their environmental and social impact. We also stress that these reports attract customers and investors too, given that environmental and social responsibility is a monetisable resource. Similarly, accountants also embrace intellectual property, and are in certain cases a first source of basic IP advice.
It is no wonder that the latest Green EU trade marks – 2022 update shows an increase of registered ‘green’ trade marks over recent years, an increase that is set to continue.
Watch the EUIPO and EFAA for SMEs short video and find out all you need to know about sustainability reporting. Make sure you activate the subtitles in your language of choice!
EFAA for SMEs is an Ideas Powered for business network member.
